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Category: Commercial Strategy

This category explores innovative strategies to optimize business performance, from best practices to in-depth analyses of current trends.

April 7, 2025April 7, 2025Commercial Strategy, Sales Outsourcing

Sales team reboot: how to relaunch in spring

1970s retro comic-style illustration of an energetic sales team launching a spring campaign, under a bright sun.

Winter’s over — time to act. Learn how to re-engage your sales team and turn spring into a season of commercial success.

January 14, 2025February 10, 2025Commercial Strategy, Digital Marketing

Optimize Your ESG Strategy with Innovative Digital Tools

Illustration of a digital workspace focused on ESG (Environmental, Social, Governance), featuring a screen displaying ESG charts and data, surrounded by sustainability, social equity, and governance icons.

Simplify your ESG practices and boost performance with innovative digital tools. Discover how Wequity, Greenomy, and Datamaran, supported by Finelis, turn challenges into opportunities.

January 6, 2025February 10, 2025Commercial Strategy, Digital Marketing

Innovating in Logistics: A Lever to Boost Your Commercial Performance

Illustration d'un concept de logistique innovant, mettant en avant un emballage réutilisable et pliable, entouré d'icônes représentant la durabilité et l'efficacité, avec un entrepôt et des routes logistiques internationales en arrière-plan.

Discover how logistics innovation, with solutions like KWiiD, transforms B2B challenges into opportunities to optimize performance and enhance sustainability commitments.

December 2, 2024February 10, 2025Commercial Strategy, Digital Marketing

AI-Powered CRM: Revolutionizing Customer Relationship Management

Commercial devant un écran de CRM moderne avec des graphiques, des données clients et des outils d’intelligence artificielle, illustrant la gestion de la relation client.

Un CRM boosté par l’intelligence artificielle n’est pas seulement une avancée technologique : c’est une révolution pour la gestion de la relation client. Analyse prédictive, automatisation, personnalisation… Découvrez comment tirer parti de ces outils pour maximiser vos performances commerciales.

September 16, 2024February 10, 2025Commercial Strategy

How to Convert Leads into Customers?

How to convert Leads into Customers

It’s a good news: your company already has a list of contacts. Some of them have become leads after showing an interest […]

January 5, 2022February 10, 2025Commercial Strategy

How to Gain Efficiency with Sales Outsourcing?

How to gain efficiency with sales outsourcing

The outsourcing can save you time and allow you to allocate more energy to your business projects. At Finelis, we deal with […]

December 21, 2021February 10, 2025Commercial Strategy

What are the Advantages of a CRM for a Company?

Advantages CRM for a company

CRM (Customer Relationship Management) aims to optimize the processing and analysis of data relating to customers and prospects. It concerns large as […]

December 7, 2021February 10, 2025Commercial Strategy

How to Implement an Effective Prospecting Plan?

How to implement an effective prospecting plan

Prospecting in the digital age is a topic we hear a lot about. In fact, it has grown in importance over the […]

November 9, 2021February 10, 2025Commercial Strategy

Do you really Need to Hire a Salesperson who loves Phone Prospecting to succeed?

To hire a salesperson for the phone prospecting

Does a salesperson need to love his or her job to succeed in teleprospecting? When a company decides to recruit a salesperson, […]

October 19, 2021February 10, 2025Commercial Strategy

The 5-legged sheep of sales exists and is about to turn 13

5-legged Sheep Sales exists

Last January, an article in the French newspaper Les Echos headlined: “Sales is not what it used to be. It is becoming […]

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