As an entrepreneur or business leader, you certainly know that digital transformation has become a necessity in the business world. So, why not take advantage of the boom in new technologies to develop and optimize your online marketing strategy? A real strategic issue, digital marketing is developing more and more every day and is undergoing […]
The outsourcing can save you time and allow you to allocate more energy to your business projects. At Finelis, we deal with sales outsourcing, and we work with local partners for financial or IT outsourcing that we gladly recommend. As a business leader, you have undoubtedly experienced those situations where your objectives are not met. […]
CRM (Customer Relationship Management) aims to optimize the processing and analysis of data relating to customers and prospects. It concerns large as well as small and medium-sized companies and helps them to succeed in their customer strategy redesign project. CRM is a tool that will allow them to understand better their customers and prospects to […]
Prospecting in the digital age is a topic we hear a lot about. In fact, it has grown in importance over the last few years. For a company or an entrepreneur, it is therefore essential to have a prospecting plan. It is one of the key factors in the growth of a business. If you […]
Does a salesperson need to love his or her job to succeed in teleprospecting? When a company decides to recruit a salesperson, it normally wants to hire someone who likes human contact. This seems to be a given! However, it is not uncommon to see salespeople who do not like the telephone contact. Indeed, many […]
It’s a good news: your company already has a list of contacts. Some of them have become leads after showing an interest in your business and services. Having leads is already a good thing, but it is not enough to properly optimize your sales development. So how do you convert leads into customers? It’s a […]
The principle of outsourcing seduces more and more companies, especially SMEs. However, not all SMEs necessarily have an internal department dedicated exclusively to the management of their marketing actions. This is where marketing outsourcing comes into its own. But what exactly are we talking about when we outsource our corporate marketing? If many managers take […]
The pandemic has revolutionized our lives but also our way of working. Indeed, the health crisis has accelerated certain trends such as digitization and remote work. Today, it is not only the self-employed who have opted for this way of working. It is also employees who have been able to continue working for their company […]
B2B lead generation has become a crucial issue for companies. It’s not just about getting visitors to a website. No, it goes far beyond that. Indeed, companies need to adopt a relevant commercial strategy that consists in attracting the attention of a potential customer or prospect on their products or services. So how to generate […]
Without customers, a company has no future. Managing customer relations is therefore an essential task in the strategy of any organization. It is not only about collecting certain information about the customer. It goes far beyond that. Indeed, today customer relationship has taken another dimension thanks to ever more efficient tools but also to new […]